Devoted Brand
DMC Uniform 005 — Purpose Over Hype Tee
DMC Uniform 005 — Purpose Over Hype Tee
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PROTECT WHAT MATTERS.
DMC Uniform 005 revisits one of Devoted Brand’s original ideas and brings it into the Mindset Club. Purpose Over Hype has always been about choosing what matters over what gets attention. This version carries that philosophy forward with a stronger DMC identity and a more mature visual language.
THE MESSAGE
Purpose over hype. Protect what matters.
THE UNIFORM
Built on a Tultex 290 premium ring-spun tee with a minimal DMC crest on the front and an oversized back graphic featuring an anatomical heart held in protective hands.
COLORWAY
Legacy — Vintage Cream
GARMENT DETAILS
5.5 oz./yd²
100% ring-spun USA premium cotton, 24 singles
Reactive-dyed for longer lasting color
Pre-washed to minimize shrinkage
Ribbed crewneck collar
Taped neck and shoulders
Double-needle stitching on sleeves and bottom hem
USMCA certified
FROM THE DEVOTED ARCHIVES
A DMC reinterpretation of the original Purpose Over Hype tee.
DEVOTED MINDSET CLUB
DISCIPLINE • PURPOSE • COMMITMENT
FALL ’26 — THE FOUNDING CLASS
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